SEO Tips For Web Designers

The design of a website is one of the most important key success factors and it does not only affect the user experience, but also the SEO campaign. In this blog we will discuss the subject of SEO friendly design and we give 30 tips that will help web designers and web developers to build better and more effective websites in terms of both functionality and crawl-ability.

Many people falsely believe that the SEO friendly design is a set of non-sense restrictions that the SEO professionals impose to designers in order to manipulate easier the search engines.  Search Engine Optimization can be described as the implementation of a set of search engine standards that also target on the best possible user.  Remember, it is easy to understand that a good web design is also good for the user.

  

Web Design Tips: SEO Friendly Website

A website should first be searched out by visitors before talking about attracting or retaining those visitors. Nowadays, it’s not enough to website look attractive but more important is it friendly with search engines.

Below are few SEO friendly website designing tips where web designers should pay attention to during the early stage of their web designing process.

1)   Easy to read

(Legible, understandable, scannable, makes sense in search listing. Can read it easily? Can people read it  ON A SMARTPHONE?)

2) Easy To navigate  

Can people understand your content as well as technology?) All clickable text should look clickable all not clickable text should look NOT clickable.

Easy to navigate Where am I? Where can I go? How Can I get there?

Make it easy for people to move where he want to go 

Be careful when going to put navigation in the “Banner blindness” zone

3)  Consistent in layout, design and labeling 

 This is how SEO is able to determine your website. Design/Layout//labeling communicates trust…

4) Quick to download

There’s actual and perceived download time. If people get their keywords validated they will regard the download time as good; if they don’t get what they want they will perceive the time as slow.

Here are some more tips :

Avoid creating menu on the left-hand side of a website . If unavoidable, an alternative way is to put some text with rich keywords at the top or above the left-hand menu so that this text will be the first thing to be read by search engines.

1)

Headlines are rated more important than the rest of the web page by search engine. To take benefit of this, you should have your keywords in the page headline. Since the header tag (h1) is large, you have to format it to make it smaller.

2)

Avoid using frames. Some search engines cannot spider web pages with frames. For other search engines they can have problems spidering it and sometimes they too cannot index the web page.

3)

Use external Cascading Style Sheets and Java Script files to reduce page size and make the download time much faster . It will allow the spider to index your web page faster and can help your ranking.

4)

Try not to use Flash when possible . Flash cannot be read by the search engines to date and will cause slow page loading time and make people leave that page. If important to use flash, try to make it smaller (e.g. as a flash header) and leave other area of your website for keyword-rich content.

5)

Every page should contain the title and description tags with good keywords to describe the page content. Number of words for title must not exceed 9 and that for the description should not be more than 20 words in order to keep within the limits of most search engines.

6)

Think twice on how to use graphics . Make them relevant to your content and use an alt tag with relevant keywords for search engines to read as they cannot read graphics and also for your visitors so that they can have something to read when waiting for the graphics to load.

7)

Do not only use images to link out . You should always use text links to link out to important content on your web site. Spiders can crawl image links, but like text links more though.

8)

Use external Cascading Style Sheets and Java Script files to reduce page size and make the download time much faster . It will allow the spider to index your web page faster and can help your ranking.

9)

Use standard HTML . Software such as FrontPage, Dreamweaver or a WYSIWYG editor will often add unnecessary scripting codes that will make the page larger than is needed and make it harder to crawl. It will sometimes add codes that cannot be read by search engines, causing the spider not to index the page or even the whole website. If to use, you should use those web page creator software wisely with a good understanding of html so that you may manually avoid or even delete those unnecessary scripting codes.

Here are some few tips for my side. You can also Comment some more steps if i missed here. 

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